/* creatupaginaweb.mx — design system v6 "ELEGANTE"
   Lujo cinematográfico (ref: hgroup.consulting): slate profundo,
   marfil, dorado champagne. Jost fino, MAYÚSCULAS con tracking amplio,
   hairlines, botones outline, aire infinito. Mismas clases HTML. */

/* Jost auto-hospedada (variable roman 200–700). Sin itálica (0 usos en el sitio).
   unicode-range idéntico al de Google Fonts: el navegador solo baja el subset que usa. */
@font-face{
  font-family:'Jost';font-style:normal;font-weight:200 700;font-display:swap;
  src:url(/assets/fonts/jost-latin.woff2) format('woff2');
  unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;
}
@font-face{
  font-family:'Jost';font-style:normal;font-weight:200 700;font-display:swap;
  src:url(/assets/fonts/jost-latin-ext.woff2) format('woff2');
  unicode-range:U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;
}

:root{
  --bg:#F7F6F3;--bg-soft:#EFEEE9;--card:#FFFFFF;
  --ink:#213547;--ink-2:#46586A;--ink-3:#7E8B98;
  --line:#E3E2DC;--line-2:#CFCEC6;
  --dark:#0F1B26;--dark-2:#16242F;
  --ivory:#F4F2EC;--muted-dark:#93A0AC;
  --gold:#BFA268;--gold-soft:rgba(191,162,104,.14);
  --acc:var(--gold);--ok:#4E7A62;
  --grad:linear-gradient(90deg,#BFA268,#BFA268); /* legado */
  --radius:4px;--radius-s:3px;
  --shadow:0 1px 2px rgba(15,27,38,.03),0 16px 40px -28px rgba(15,27,38,.25);
  --shadow-lg:0 2px 4px rgba(15,27,38,.04),0 34px 70px -36px rgba(15,27,38,.35);
  --ease:cubic-bezier(.25,.8,.25,1);
  --font:"Jost",ui-sans-serif,system-ui,"Segoe UI",sans-serif;
  --max:1200px;
}

*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--font);color:var(--ink-2);background:var(--bg);line-height:1.75;font-size:16.5px;font-weight:400}
img,svg{max-width:100%;height:auto;display:block}
a{color:var(--ink);text-decoration:none;transition:color .3s var(--ease)}
a:hover{color:var(--gold);text-decoration:none}
.article a,p a{text-decoration:underline;text-decoration-color:var(--gold);text-decoration-thickness:1px;text-underline-offset:3px}
::selection{background:var(--ink);color:var(--ivory)}
:focus-visible{outline:1.5px solid var(--gold);outline-offset:3px}
.wrap{max-width:var(--max);margin:0 auto;padding:0 28px}

/* grano cinematográfico */
body::after{content:"";position:fixed;inset:0;z-index:2000;pointer-events:none;opacity:.035;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='140' height='140' filter='url(%23n)' opacity='.5'/%3E%3C/svg%3E")}

.scroll-progress{position:fixed;top:0;left:0;height:2px;background:var(--gold);z-index:3000;width:0;pointer-events:none}

/* ── tipografía: fina, alta, espaciada ─────────────────── */
h1,h2{font-weight:320;letter-spacing:.055em;line-height:1.16;color:var(--ink);text-wrap:balance;text-transform:uppercase}
h1{font-size:clamp(1.9rem,4.1vw,3.35rem)}
h2{font-size:clamp(1.35rem,2.5vw,2.05rem);margin-bottom:.7em}
h3{font-size:.95rem;font-weight:520;letter-spacing:.1em;line-height:1.4;color:var(--ink);text-transform:uppercase}
p{margin-bottom:1em;color:var(--ink-2)}
ul,ol{padding-left:1.3em;color:var(--ink-2)}
li{margin-bottom:.5em}
strong{color:var(--ink);font-weight:560}
section{padding:clamp(84px,10vw,132px) 0}
.sec-soft{background:var(--bg-soft)}
.center{text-align:center}
.lead{font-size:1.1rem;color:var(--ink-2);line-height:1.75;font-weight:380}
.muted{color:var(--ink-3)}
.grad-t{background:none;-webkit-background-clip:unset;background-clip:unset;color:var(--gold)}

/* eyebrow: punto dorado + versalitas espaciadísimas */
.kicker{display:inline-flex;align-items:center;gap:1em;font-size:.68rem;font-weight:500;letter-spacing:.34em;text-transform:uppercase;color:var(--ink-3);background:none;border:0;padding:0;margin-bottom:1.9em}
.kicker::before{content:"";width:6px;height:6px;border-radius:50%;background:var(--gold);flex:none}

/* ── motion ────────────────────────────────────────────── */
@media (prefers-reduced-motion:no-preference){
  html.js .rv{opacity:0;transform:translateY(22px);transition:opacity 1s var(--ease),transform 1s var(--ease)}
  html.js .rv.in{opacity:1;transform:none}
  html.js .rv{animation:rvFallback .8s var(--ease) 1.4s forwards}
  html.js .rv.in{animation:none}
  html.js .rv:nth-child(2){transition-delay:.1s}
  html.js .rv:nth-child(3){transition-delay:.2s}
  html.js .rv:nth-child(4){transition-delay:.3s}
  html.js .rv:nth-child(5){transition-delay:.4s}
  html.js .hero .kicker,html.js .hero h1,html.js .hero .lead,html.js .hero .price-chip,html.js .hero .hero-ctas,html.js .hero .hero-trust{animation:rise 1.1s var(--ease) backwards}
  html.js .hero h1{animation-delay:.08s}
  html.js .hero .lead{animation-delay:.2s}
  html.js .hero .price-chip{animation-delay:.32s}
  html.js .hero .hero-ctas{animation-delay:.44s}
  html.js .hero .hero-trust{animation-delay:.56s}
  @keyframes rise{from{opacity:0;transform:translateY(26px)}to{opacity:1;transform:none}}
}

/* ── header: sereno, espaciado ─────────────────────────── */
.topbar{position:sticky;top:0;z-index:60;background:rgba(247,246,243,.92);backdrop-filter:saturate(1.2) blur(12px);-webkit-backdrop-filter:saturate(1.2) blur(12px);border-bottom:1px solid var(--line)}
.topbar .wrap{display:flex;align-items:center;gap:20px;height:76px}
.logo{font-size:.86rem;font-weight:560;color:var(--ink);letter-spacing:.16em;white-space:nowrap;text-transform:uppercase}
.logo:hover{color:var(--ink)}
.logo .lg-a{color:var(--ink);background:none;-webkit-background-clip:unset;background-clip:unset;font-weight:560}
.logo .lg-mx{color:var(--gold);font-weight:500}
nav.main{display:flex;gap:4px;align-items:center;margin-left:auto}
nav.main>a,nav.main .drop>summary{padding:.6em .9em;color:var(--ink-2);font-weight:480;font-size:.72rem;letter-spacing:.16em;text-transform:uppercase;cursor:pointer;list-style:none;display:block;white-space:nowrap;transition:color .3s var(--ease)}
nav.main .drop>summary::-webkit-details-marker{display:none}
nav.main>a:hover,nav.main .drop>summary:hover{color:var(--gold);background:none}
nav.main>a.btn-p{color:var(--ivory);background:var(--ink);border-radius:999px;padding:.7em 1.5em;margin-left:12px;font-weight:500}
nav.main>a.btn-p:hover{background:var(--dark);color:var(--ivory)}
.drop{position:relative}
.drop .menu{position:absolute;top:calc(100% + 16px);left:50%;transform:translateX(-50%);background:var(--card);border:1px solid var(--line);border-radius:6px;box-shadow:var(--shadow-lg);padding:18px;display:grid;grid-template-columns:repeat(3,265px);gap:2px 14px;z-index:70;max-height:70vh;overflow-y:auto}
.drop .menu a{padding:.6em .8em;color:var(--ink-2);font-size:.86rem;font-weight:420;letter-spacing:.02em;white-space:normal;line-height:1.45;text-transform:none;border-radius:4px}
.drop .menu a:hover{background:var(--bg-soft);color:var(--ink)}
.nav-toggle{display:none}

/* ── botones: pastillas finas, mayúsculas espaciadas ───── */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:.8em;padding:1em 2.1em;border-radius:999px;font-weight:500;font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;cursor:pointer;border:1px solid var(--ink);text-align:center;font-family:var(--font);background:transparent;color:var(--ink);
  transition:background .4s var(--ease),color .4s var(--ease),border-color .4s var(--ease),transform .4s var(--ease)}
.btn::after{content:"↗";font-size:1.05em;letter-spacing:0;transition:transform .4s var(--ease)}
.btn:hover{text-decoration:none;transform:translateY(-2px)}
.btn:hover::after{transform:translate(2px,-2px)}
.btn:active{transform:translateY(0)}
.btn-p{background:var(--ink);color:var(--ivory);border-color:var(--ink)}
.btn-p:hover{background:var(--dark);border-color:var(--dark);color:var(--ivory)}
.btn-o{background:transparent;color:var(--ink);border-color:var(--line-2)}
.btn-o:hover{border-color:var(--ink);color:var(--ink)}
.btn-ghost-w{background:transparent;color:inherit;border-color:currentColor;opacity:.75}
.btn-ghost-w:hover{opacity:1;color:inherit}
.btn-wa{background:transparent;color:var(--ink);border-color:var(--ink)}
.btn-wa::before{content:"";width:7px;height:7px;border-radius:50%;background:#1BA35A;flex:none}
.btn-wa:hover{background:var(--ink);color:var(--ivory)}
.nav-cta{padding:.7em 1.5em}

/* en fondos oscuros */
.hero .btn-p,.cta-band .btn-p,.plan.featured .btn-p{background:var(--ivory);color:var(--dark);border-color:var(--ivory)}
.hero .btn-p:hover,.cta-band .btn-p:hover,.plan.featured .btn-p:hover{background:#fff;color:var(--dark);border-color:#fff}
.hero .btn-o,.hero .btn-wa,.hero .btn-ghost-w{color:var(--ivory);border-color:rgba(244,242,236,.45)}
.hero .btn-o:hover,.hero .btn-wa:hover,.hero .btn-ghost-w:hover{border-color:var(--ivory);background:rgba(244,242,236,.08);color:var(--ivory)}

/* ── hero: cinematográfico oscuro ──────────────────────── */
.hero{position:relative;background:radial-gradient(1000px 620px at 82% -10%,rgba(191,162,104,.13),transparent 58%),radial-gradient(760px 480px at -8% 112%,rgba(70,110,145,.12),transparent 58%),linear-gradient(168deg,#101d29 0%,#0E1A24 55%,#12202C 100%);color:var(--muted-dark);padding:clamp(48px,5.5vw,76px) 0 clamp(56px,7vw,92px);overflow:hidden}
.hero::before{content:"";position:absolute;inset:0;pointer-events:none;opacity:.5;
  background-image:linear-gradient(rgba(244,242,236,.05) 1px,transparent 1px);background-size:100% 96px;mask-image:radial-gradient(900px 600px at 50% 20%,#000 20%,transparent 78%)}
.hero>.wrap{position:relative;z-index:1}
.hero h1{color:var(--ivory);max-width:920px;font-weight:280}
.hero h1 .grad-t{color:var(--gold)}
.hero .lead{color:var(--muted-dark);max-width:640px;margin:1.7em 0 1.8em;text-transform:none}
.hero .kicker{color:var(--muted-dark)}
.hero-ed{max-width:920px}
.hero-grid{display:grid;grid-template-columns:1.06fr .94fr;gap:72px;align-items:center}
/* capturas reales a la derecha, enmarcadas fino sobre el slate */
.hero-visual{position:relative;z-index:1}
.hero-visual .mock{display:block;background:var(--dark-2);border:1px solid rgba(244,242,236,.2);border-radius:5px;overflow:hidden}
.hero-visual .mock img{width:100%;height:auto;display:block}
.hero-visual .mock-main{position:relative;z-index:1;transform:rotate(-1.4deg);box-shadow:0 50px 100px -40px rgba(0,0,0,.75),0 0 0 1px rgba(0,0,0,.2)}
.hero-visual .mock-back{position:absolute;top:-30px;right:-34px;width:78%;transform:rotate(3.5deg);z-index:0;opacity:.55;box-shadow:0 30px 70px -30px rgba(0,0,0,.6)}
.mock-bar{display:flex;gap:6px;padding:11px 15px;border-bottom:1px solid rgba(244,242,236,.14);align-items:center;background:rgba(244,242,236,.05)}
.mock-bar i{width:8px;height:8px;border-radius:50%;background:rgba(244,242,236,.25)}
.mock-url{margin-left:12px;background:transparent;border:1px solid rgba(244,242,236,.18);border-radius:999px;font-size:.6rem;letter-spacing:.22em;text-transform:uppercase;color:var(--muted-dark);padding:.35em 1.2em;flex:1;text-align:center;font-weight:460}
.mock-badge{position:absolute;left:-16px;bottom:-20px;z-index:2;display:inline-flex;align-items:center;gap:.8em;background:var(--dark);color:var(--ivory);font-size:.62rem;font-weight:500;letter-spacing:.24em;text-transform:uppercase;border:1px solid rgba(244,242,236,.35);border-radius:999px;padding:.95em 1.8em;box-shadow:0 24px 50px -20px rgba(0,0,0,.7);text-decoration:none;transition:border-color .35s var(--ease),transform .35s var(--ease),background .35s var(--ease)}
.mock-badge::after{content:"↗";letter-spacing:0}
.mock-badge:hover{border-color:var(--gold);color:var(--ivory);background:var(--dark-2);transform:translateY(-3px);text-decoration:none}
@media (prefers-reduced-motion:no-preference){
  html.js .hero-visual{animation:rise 1.2s var(--ease) .3s backwards}
}
@media (max-width:980px){.hero-grid{display:block}.hero-visual{display:none}}
.hero-ctas{display:flex;gap:14px;flex-wrap:wrap;margin-bottom:2.4em}
.hero-trust{display:flex;gap:12px 34px;flex-wrap:wrap;color:var(--muted-dark);font-size:.72rem;letter-spacing:.2em;text-transform:uppercase;border-top:1px solid rgba(244,242,236,.14);padding-top:1.8em;max-width:820px}
.hero-trust span{display:flex;align-items:center;gap:.7em}
.hero-trust b{color:var(--ivory);font-weight:520}
.stamp{display:none}
.scroll-cue{position:relative;z-index:1;text-align:center;margin-top:clamp(40px,5vw,64px);font-size:.64rem;letter-spacing:.42em;text-transform:uppercase;color:var(--muted-dark)}
.scroll-cue::after{content:"↓";display:block;margin-top:.9em;font-size:1rem;letter-spacing:0;animation:cue 2.4s var(--ease) infinite}
@keyframes cue{0%,100%{transform:translateY(0);opacity:.55}50%{transform:translateY(7px);opacity:1}}
@media (prefers-reduced-motion:reduce){.scroll-cue::after{animation:none}}

/* línea de especificación */
.price-chip{display:inline-flex;flex-wrap:wrap;align-items:center;gap:.7em;background:transparent;border:1px solid rgba(244,242,236,.28);border-radius:999px;padding:.75em 1.7em;font-weight:420;margin-bottom:2em;font-size:.72rem;letter-spacing:.16em;text-transform:uppercase;color:var(--muted-dark) !important;line-height:1.6}
.price-chip *{color:var(--muted-dark)}
.price-chip em{font-style:normal;color:var(--gold);font-weight:520;font-size:1.15em;letter-spacing:.1em}

/* chips fuera del hero (páginas internas usan .hero también) */

/* ── ticker: susurro ───────────────────────────────────── */
.ticker{position:relative;margin-top:clamp(48px,6vw,72px);border-top:1px solid rgba(244,242,236,.12);border-bottom:0;padding:20px 0 0;overflow:hidden;
  mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.ticker-track{display:flex;width:max-content;animation:tick 80s linear infinite;will-change:transform}
.ticker:hover .ticker-track{animation-play-state:paused}
.tk-dup{display:contents}
.ticker a,.ticker .tk-i{display:inline-flex;align-items:center;gap:1.6em;padding:0 1.6em;font-size:.66rem;font-weight:460;letter-spacing:.3em;text-transform:uppercase;color:var(--muted-dark);white-space:nowrap}
.ticker a::after,.ticker .tk-i::after{content:"";width:5px;height:5px;border-radius:50%;background:var(--gold);opacity:.6}
.ticker a:hover{color:var(--ivory)}
@keyframes tick{to{transform:translateX(-50%)}}
@media (prefers-reduced-motion:reduce){.ticker-track{animation:none;flex-wrap:wrap}}
.band{display:none}

/* ── ráfaga de proyectos ───────────────────────────────── */
.shots{overflow:hidden;padding:clamp(48px,6vw,72px) 0 10px;mask-image:linear-gradient(90deg,transparent,#000 5%,#000 95%,transparent)}
.shots-track{display:flex;gap:26px;width:max-content;animation:tick 100s linear infinite;will-change:transform}
.shots:hover .shots-track{animation-play-state:paused}
.shot{flex:none;width:min(400px,74vw);background:transparent;border:0;border-radius:0;overflow:visible;box-shadow:none;text-decoration:none;transition:transform .5s var(--ease)}
.shot:hover{transform:translateY(-6px)}
.shot img{width:100%;aspect-ratio:1280/860;object-fit:cover;object-position:top;display:block;border:1px solid var(--line);border-radius:var(--radius);box-shadow:var(--shadow)}
.shot>span{display:flex;justify-content:space-between;align-items:baseline;gap:1.2em;padding:.95em .2em 0;font-size:.66rem;font-weight:520;letter-spacing:.18em;text-transform:uppercase;color:var(--ink)}
.shot>span em{font-style:normal;color:var(--ink-3);font-weight:420;font-size:.62rem;letter-spacing:.14em;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
@media (prefers-reduced-motion:reduce){.shots-track{animation:none;flex-wrap:wrap}}

/* ── proof: grid de proyectos reales en páginas internas ── */
.proof{padding:clamp(40px,5vw,64px) 0}
.proof .kicker{margin-bottom:.4em}
.proof-head{display:flex;justify-content:space-between;align-items:flex-end;gap:20px;flex-wrap:wrap;margin-bottom:8px}
.proof-head a{white-space:nowrap;font-size:.72rem;letter-spacing:.18em;text-transform:uppercase;font-weight:520}
.proof-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:26px;margin-top:30px}
.pcard{text-decoration:none;transition:transform .5s var(--ease);display:block}
.pcard:hover{transform:translateY(-6px)}
.pcard img{width:100%;aspect-ratio:1280/860;object-fit:cover;object-position:top;border:1px solid var(--line);border-radius:var(--radius);box-shadow:var(--shadow);display:block}
.pcard>span{display:flex;justify-content:space-between;align-items:baseline;gap:1em;padding:.9em .15em 0;font-size:.66rem;font-weight:520;letter-spacing:.16em;text-transform:uppercase;color:var(--ink)}
.pcard>span em{font-style:normal;color:var(--ink-3);font-weight:420;font-size:.6rem;letter-spacing:.1em;white-space:nowrap;overflow:hidden;text-overflow:ellipsis;max-width:52%}
@media(max-width:900px){.proof-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:560px){.proof-grid{grid-template-columns:minmax(0,1fr);gap:20px}}

/* ── stats: números finos ──────────────────────────────── */
.stats-sec{padding:clamp(48px,6vw,72px) 0}
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.stat{padding:0 28px;border-left:1px solid var(--line)}
.stat:first-child{border-left:0;padding-left:0}
.stat b{font-size:clamp(2.3rem,4vw,3.4rem);font-weight:220;letter-spacing:.02em;color:var(--ink);display:block;line-height:1.05;font-variant-numeric:tabular-nums}
.stat span{color:var(--ink-3);font-size:.7rem;display:block;margin-top:.7em;letter-spacing:.2em;text-transform:uppercase;font-weight:460}
@media(max-width:980px){.stats{grid-template-columns:repeat(2,1fr);gap:32px 24px}.stat:nth-child(odd){border-left:0;padding-left:0}}
@media(max-width:480px){.stats{grid-template-columns:1fr}.stat{border-left:0;padding:0}}

/* ── grids & cards: hairlines, sin cajas pesadas ───────── */
.grid{display:grid;gap:0;border:0;background:transparent}
.g3{grid-template-columns:repeat(3,1fr)}
.g2{grid-template-columns:repeat(2,1fr)}
.g4{grid-template-columns:repeat(4,1fr)}
.grid>*{background:transparent}
.g2{gap:0 56px}.g3{gap:0 48px}.g4{gap:0 40px}
.card{position:relative;background:transparent;border:0;border-top:1px solid var(--line-2);border-radius:0;padding:30px 4px 34px;box-shadow:none;transition:border-color .4s var(--ease)}
.card:hover{transform:none;box-shadow:none;border-top-color:var(--gold)}
.card h3{margin-bottom:.7em}
.card p{font-size:.94rem}
.card p:last-child{margin-bottom:0}
.icon{width:auto;height:auto;border:0;border-radius:0;background:none;display:block;font-size:.72rem;font-weight:500;letter-spacing:.24em;color:var(--gold);margin-bottom:1.4em;box-shadow:none}
.icon::before,.icon::after{content:none}

/* ── pricing: elegante ─────────────────────────────────── */
.plans{display:grid;grid-template-columns:repeat(4,1fr);gap:20px;align-items:stretch;border:0;background:transparent}
.plan{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:40px 32px;display:flex;flex-direction:column;position:relative;box-shadow:none;transition:border-color .4s var(--ease),transform .5s var(--ease),box-shadow .5s var(--ease)}
.plan:hover{transform:translateY(-4px);box-shadow:var(--shadow-lg);border-color:var(--line-2)}
.plan h3{font-size:.72rem;font-weight:520;letter-spacing:.26em;color:var(--ink-3)}
.plan .price{font-size:2.5rem;font-weight:240;letter-spacing:.01em;margin:.3em 0 0;color:var(--ink);line-height:1.05;font-variant-numeric:tabular-nums}
.plan .price small{font-size:.72rem;font-weight:460;color:var(--ink-3);letter-spacing:.14em}
.plan .per{font-size:.66rem;color:var(--ink-3);margin:.7em 0 1.5em;padding-bottom:1.5em;border-bottom:1px solid var(--line);text-transform:uppercase;letter-spacing:.2em}
.plan ul{list-style:none;padding:0;margin:0 0 2em;flex:1}
.plan li{padding-left:1.7em;position:relative;font-size:.92rem;margin-bottom:.7em;color:var(--ink-2)}
.plan li::before{content:"—";position:absolute;left:0;color:var(--gold);font-weight:400}
.plan .btn{width:100%}
.plan .tag{position:absolute;top:-12px;left:50%;transform:translateX(-50%);background:var(--gold);color:#fff;font-size:.6rem;font-weight:600;letter-spacing:.24em;text-transform:uppercase;padding:.5em 1.4em;border-radius:999px;white-space:nowrap;box-shadow:0 8px 20px -8px rgba(191,162,104,.7)}
.plan.featured{background:var(--dark);border-color:var(--dark);color:var(--muted-dark)}
.plan.featured h3{color:var(--muted-dark)}
.plan.featured .price{color:var(--ivory)}
.plan.featured .price small,.plan.featured .per{color:var(--muted-dark)}
.plan.featured .per{border-bottom-color:rgba(244,242,236,.14)}
.plan.featured li{color:#AEB9C4}
.plan.featured li::before{color:var(--gold)}

/* ── pains: lista fina ─────────────────────────────────── */
.pain{position:relative;background:transparent;border:0;border-top:1px solid var(--line-2);border-radius:0;padding:26px 4px 30px;box-shadow:none;border-image:none;transition:border-color .4s var(--ease)}
.pain:hover{transform:none;box-shadow:none;border-top-color:var(--gold)}
.pain::before{content:none}
.pain h3{font-size:.88rem;margin-bottom:.6em}
.pain p{font-size:.93rem;margin:0;color:var(--ink-2)}

/* ── pasos ─────────────────────────────────────────────── */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:0 44px;counter-reset:paso;border:0;background:transparent}
.step{position:relative;padding:30px 4px 10px;background:transparent;border:0;border-top:1px solid var(--line-2);border-radius:0;box-shadow:none;transition:border-color .4s var(--ease)}
.step:hover{transform:none;box-shadow:none;border-top-color:var(--gold)}
.step::before{counter-increment:paso;content:counter(paso,decimal-leading-zero);font-size:.72rem;font-weight:500;letter-spacing:.24em;color:var(--gold);-webkit-text-stroke:0;background:none;display:block;width:auto;height:auto;border-radius:0;margin-bottom:1.4em;line-height:1}
.step h3{font-size:.88rem}
.step p{font-size:.92rem;margin:0;color:var(--ink-2)}
.step em{display:block;font-style:normal;font-size:.64rem;color:var(--ink-3);font-weight:500;margin-top:1.2em;text-transform:uppercase;letter-spacing:.26em;background:none;padding:0;border:0;width:auto}

/* ── tablas ────────────────────────────────────────────── */
.tblwrap{overflow-x:auto;border:1px solid var(--line);border-radius:var(--radius);background:var(--card);box-shadow:var(--shadow)}
table.cmp{width:100%;border-collapse:collapse;font-size:.93rem;min-width:640px}
table.cmp th,table.cmp td{padding:17px 22px;text-align:left;border-bottom:1px solid var(--line);color:var(--ink-2)}
table.cmp thead th{background:var(--bg-soft);font-size:.64rem;text-transform:uppercase;letter-spacing:.22em;color:var(--ink-3);font-weight:520}
table.cmp thead th.hl{color:var(--gold)}
table.cmp tr:last-child td{border-bottom:0}
table.cmp td.si{color:var(--ok);font-weight:520}
table.cmp td.no{color:#A4514A;font-weight:520}
table.cmp .hl{background:var(--gold-soft)}
table.cmp td b{color:var(--ink);font-weight:560}
.article table{width:100%;border-collapse:collapse;font-size:.93rem;margin:1.6em 0;background:var(--card);border:1px solid var(--line);border-radius:var(--radius-s);overflow:hidden;box-shadow:var(--shadow)}
.article th,.article td{padding:13px 17px;border-bottom:1px solid var(--line);text-align:left;vertical-align:top;color:var(--ink-2)}
.article thead th{background:var(--bg-soft);font-size:.64rem;text-transform:uppercase;letter-spacing:.18em;color:var(--ink-3);font-weight:520}
.article td b,.article td strong{color:var(--ink)}
.artwrap{overflow-x:auto}

/* ── faq: expediente fino ──────────────────────────────── */
.faq{border-top:1px solid var(--line-2);background:transparent;counter-reset:q}
.faq details{background:transparent;border:0;border-bottom:1px solid var(--line-2);border-radius:0;margin-bottom:0;overflow:hidden;box-shadow:none;transition:none}
.faq details:hover{border-color:var(--line-2);box-shadow:none}
.faq details[open]{border-color:var(--line-2);box-shadow:none}
.faq summary{padding:26px 64px 26px 2px;font-weight:460;font-size:1rem;cursor:pointer;list-style:none;position:relative;color:var(--ink);letter-spacing:.02em;transition:color .3s var(--ease)}
.faq summary::before{counter-increment:q;content:counter(q,decimal-leading-zero);font-size:.66rem;font-weight:500;color:var(--gold);margin-right:1.8em;letter-spacing:.2em;vertical-align:.12em}
.faq summary:hover{color:var(--gold)}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:6px;top:50%;transform:translateY(-50%);width:34px;height:34px;border:1px solid var(--line-2);border-radius:50%;display:flex;align-items:center;justify-content:center;font-size:1.1rem;color:var(--ink-2);font-weight:300;transition:transform .45s var(--ease),background .45s var(--ease),color .45s var(--ease),border-color .45s var(--ease)}
.faq details[open] summary::after{transform:translateY(-50%) rotate(45deg);background:var(--ink);color:var(--ivory);border-color:var(--ink)}
.faq details p{padding:0 64px 28px 2px;margin:0;color:var(--ink-2);max-width:72ch}

/* ── cotizador ─────────────────────────────────────────── */
.quoter{background:var(--card);border:1px solid var(--line);border-radius:6px;box-shadow:var(--shadow-lg);padding:48px;max-width:840px;margin:0 auto}
.quoter h3{font-size:1.05rem;font-weight:400;letter-spacing:.14em;margin-bottom:1.6em}
.q-step{margin-bottom:1.8em}
.q-step>label{display:block;font-weight:500;font-size:.62rem;margin-bottom:1em;color:var(--ink-3);text-transform:uppercase;letter-spacing:.28em}
.q-opts{display:grid;grid-template-columns:repeat(auto-fit,minmax(150px,1fr));gap:10px}
.q-opt{border:1px solid var(--line-2);border-radius:4px;padding:14px;cursor:pointer;text-align:center;font-weight:460;font-size:.88rem;background:transparent;transition:background .35s var(--ease),color .35s var(--ease),border-color .35s var(--ease);color:var(--ink-2)}
.q-opt:hover{border-color:var(--ink);transform:none;box-shadow:none}
.q-opt.on{border-color:var(--dark);background:var(--dark);color:var(--ivory);box-shadow:none;transform:none}
.q-opt small{display:block;font-weight:400;color:var(--ink-3);font-size:.74rem;letter-spacing:.04em}
.q-opt.on small{color:var(--muted-dark)}
.q-result{background:var(--dark);color:var(--ivory);border-radius:5px;padding:30px 34px;display:flex;align-items:center;justify-content:space-between;gap:20px;flex-wrap:wrap;border:0}
.q-result .qr-price{font-size:2.4rem;font-weight:240;letter-spacing:.01em;line-height:1.05;font-variant-numeric:tabular-nums}
.q-result .qr-price small{font-size:.68rem;color:var(--muted-dark);font-weight:460;letter-spacing:.16em}
.q-result>div>div:last-child{color:var(--muted-dark);font-size:.8rem !important}
.q-result .btn{border-color:rgba(244,242,236,.4);color:var(--ivory)}
.q-result .btn:hover{border-color:var(--ivory);background:rgba(244,242,236,.08)}
.q-result .btn-wa::before{background:#2BC46F}
.q-note{font-size:.76rem;color:var(--ink-3);margin-top:1.2em;text-align:center;letter-spacing:.08em}
.q-trust{font-size:.72rem;color:var(--ink-3);margin-top:.7em;text-align:center;letter-spacing:.04em;line-height:1.7;opacity:.9}

/* ── forms ─────────────────────────────────────────────── */
.form{display:grid;gap:16px}
.form label{font-weight:500;font-size:.66rem;color:var(--ink-3);text-transform:uppercase;letter-spacing:.24em}
.form input,.form select,.form textarea{width:100%;padding:.95em 1.1em;border:1px solid var(--line-2);border-radius:4px;font-family:inherit;font-size:.98rem;color:var(--ink);background:var(--card);margin-top:.55em;transition:border-color .3s var(--ease)}
.form input:focus,.form select:focus,.form textarea:focus{outline:none;border-color:var(--ink);box-shadow:none}
.form .row2{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.form-msg{padding:1em;border:1px solid var(--line);border-radius:4px;font-weight:480;display:none}
.form-msg.ok{background:#EAF2ED;color:#31543F;display:block}
.form-msg.err{background:#F6E9E7;color:#7B342E;display:block}

/* ── CTA band: telón ───────────────────────────────────── */
.cta-band{position:relative;background:radial-gradient(700px 380px at 82% 128%,rgba(191,162,104,.2),transparent 60%),linear-gradient(165deg,#101d29,#0E1A24)!important;background-color:var(--dark);color:var(--muted-dark);border-radius:6px;padding:clamp(56px,8vw,92px) 52px;text-align:center;overflow:hidden;border:0;box-shadow:var(--shadow-lg)}
.cta-band>*{position:relative}
.cta-band h2{color:var(--ivory)}
.cta-band p{color:var(--muted-dark);max-width:560px;margin:0 auto 2.4em;text-transform:none}
.cta-band .btn-wa{color:var(--ivory);border-color:rgba(244,242,236,.4)}
.cta-band .btn-wa:hover{background:rgba(244,242,236,.08);color:var(--ivory)}

/* ── breadcrumbs ───────────────────────────────────────── */
.crumbs{font-size:.64rem;color:var(--ink-3);padding:20px 0 0;letter-spacing:.24em;text-transform:uppercase}
.crumbs a{color:var(--ink-3)}
.crumbs a:hover{color:var(--gold)}

/* ── artículo / guías ──────────────────────────────────── */
.article{max-width:760px;margin:0 auto}
.article h2{margin-top:2.2em;position:relative;padding:0 0 0 0;border:0;font-size:clamp(1.25rem,2.2vw,1.7rem)}
.article h2::before{content:"";position:absolute;left:0;top:-18px;width:52px;height:1.5px;border-radius:0;background:var(--gold)}
.article h3{margin-top:1.7em;margin-bottom:.6em;font-size:.92rem}
.article .toc{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:30px 34px;margin:2em 0;box-shadow:var(--shadow)}
.article .toc ol{margin:0;columns:2;column-gap:2.2em}
.article .toc a{font-weight:440;font-size:.9rem;color:var(--ink-2);text-decoration:none}
.article .toc a:hover{color:var(--gold)}
.article blockquote{border-left:1.5px solid var(--gold);padding:.8em 1.6em;background:transparent;border-radius:0;margin:1.8em 0;color:var(--ink);font-weight:400;font-size:1.05rem}
.article figure img{width:100%;border:1px solid var(--line);border-radius:var(--radius) !important;box-shadow:var(--shadow-lg) !important}

/* ── author box ────────────────────────────────────────── */
.author{display:flex;gap:22px;align-items:center;background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:26px 30px;margin:2.6em 0;box-shadow:var(--shadow)}
.author .av{flex:0 0 56px;width:56px;height:56px;border-radius:50%;background:var(--dark);color:var(--gold);display:flex;align-items:center;justify-content:center;font-weight:400;font-size:1.05rem;letter-spacing:.1em;border:0}
.author p{margin:0;font-size:.92rem;color:var(--ink-2)}
.author b{color:var(--ink);font-size:.98rem;font-weight:540}

/* ── blog cards ────────────────────────────────────────── */
.post-card{display:flex;flex-direction:column;background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:0;overflow:hidden;box-shadow:none;transition:transform .5s var(--ease),box-shadow .5s var(--ease),border-color .5s var(--ease);text-decoration:none}
.post-card:hover{transform:translateY(-5px);box-shadow:var(--shadow-lg);border-color:var(--line-2);text-decoration:none}
.post-card .pc-img{width:100%;aspect-ratio:16/9;object-fit:cover;display:block;border-bottom:1px solid var(--line);filter:saturate(.9)}
.post-card .pc-body{padding:26px 28px 30px;display:flex;flex-direction:column;flex:1}
.post-card .pc-tag{display:inline-block;align-self:flex-start;font-size:.58rem;font-weight:540;letter-spacing:.26em;text-transform:uppercase;color:var(--gold);background:transparent;border:1px solid rgba(191,162,104,.4);border-radius:999px;padding:.5em 1.2em;margin-bottom:1.2em}
.post-card h3{font-size:.92rem;line-height:1.5;margin-bottom:.6em;color:var(--ink);letter-spacing:.08em}
.post-card p{font-size:.92rem;color:var(--ink-2);margin:0 0 1.2em;flex:1;text-transform:none;letter-spacing:0}
.post-card .pc-more{font-weight:520;color:var(--gold);font-size:.64rem;letter-spacing:.26em;text-transform:uppercase}
.grid .post-card{border:1px solid var(--line)}

/* ── footer: telón final ───────────────────────────────── */
footer{background:linear-gradient(170deg,#101d29,#0D1822);color:var(--muted-dark);padding:clamp(72px,8vw,100px) 0 40px;margin-top:clamp(84px,10vw,120px);font-size:.9rem;border-top:0}
.foot-word{display:none}
footer h4{color:var(--ivory);font-size:.62rem;text-transform:uppercase;letter-spacing:.3em;margin-bottom:1.6em;font-weight:520}
footer a{color:var(--muted-dark);display:block;padding:.3em 0;transition:color .3s var(--ease);font-weight:380}
footer a:hover{color:var(--gold);text-decoration:none}
footer .logo,footer .logo:hover{color:var(--ivory)}
footer .logo .lg-a{color:var(--ivory)}
footer .logo .lg-mx{color:var(--gold)}
.foot-grid{display:grid;grid-template-columns:1.3fr 1fr 1fr 1fr 1fr;gap:40px;margin-bottom:52px}
.foot-brand p{color:var(--muted-dark);font-size:.88rem}
.foot-legal{border-top:1px solid rgba(244,242,236,.1);padding-top:28px;display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;color:#6E7B88;font-size:.64rem;letter-spacing:.2em;text-transform:uppercase}
.foot-legal a{display:inline;color:var(--muted-dark)}

/* ── pills ─────────────────────────────────────────────── */
.pills{display:flex;flex-wrap:wrap;gap:10px}
.pills a{border:1px solid var(--line-2);border-radius:999px;padding:.7em 1.5em;font-size:.66rem;letter-spacing:.2em;text-transform:uppercase;font-weight:480;color:var(--ink-2);background:transparent;text-decoration:none;transition:background .35s var(--ease),color .35s var(--ease),border-color .35s var(--ease)}
.pills a:hover{border-color:var(--ink);color:var(--ivory);background:var(--ink);text-decoration:none;transform:none}

/* ── botón flotante de cotización (formulario) ─────────── */
.cta-float{position:fixed;right:24px;bottom:24px;z-index:80;display:inline-flex;align-items:center;gap:9px;padding:13px 20px 13px 16px;border-radius:999px;background:#BFA268;color:#0F1B26;border:0;font-weight:600;letter-spacing:.02em;box-shadow:0 14px 34px -8px rgba(191,162,104,.6);transition:transform .35s var(--ease),box-shadow .35s var(--ease)}
.cta-float:hover{transform:translateY(-2px);text-decoration:none;box-shadow:0 18px 40px -8px rgba(191,162,104,.72)}
.cta-float svg{width:22px;height:22px;fill:#0F1B26;flex:0 0 auto}
.cta-float span{font-size:.95rem;white-space:nowrap}

/* ── botón flotante de WhatsApp ────────────────────────── */
.wa-float{position:fixed;right:24px;bottom:24px;z-index:80;display:inline-flex;align-items:center;gap:9px;padding:12px 20px 12px 14px;border-radius:999px;background:#25D366;color:#fff;border:0;font-weight:600;letter-spacing:.02em;box-shadow:0 14px 34px -8px rgba(37,211,102,.55);transition:transform .35s var(--ease),box-shadow .35s var(--ease)}
.wa-float:hover{transform:translateY(-2px);text-decoration:none;color:#fff;box-shadow:0 18px 40px -8px rgba(37,211,102,.7)}
.wa-float svg{width:26px;height:26px;flex:0 0 auto}
.wa-float span{font-size:.95rem;white-space:nowrap}

/* ── logo wall ─────────────────────────────────────────── */
.logo-wall{display:flex;flex-wrap:wrap;gap:10px 12px;justify-content:center}
.lw-item{display:flex;align-items:center;gap:.7em;border:1px solid var(--line);border-radius:999px;padding:.6em 1.3em;background:transparent;font-weight:460;font-size:.66rem;letter-spacing:.16em;text-transform:uppercase;color:var(--ink-3);filter:grayscale(1);opacity:.75;transition:filter .4s var(--ease),opacity .4s var(--ease),border-color .4s var(--ease)}
.lw-item:hover{filter:none;opacity:1;border-color:var(--line-2);transform:none;box-shadow:none}
.lw-item img{width:17px;height:17px;border-radius:3px;object-fit:contain}
.lw-dot{color:var(--gold);font-size:.5rem}

/* ── stack tecnológico ─────────────────────────────────── */
.stack-group{margin-bottom:2em}
.stack-group:last-child{margin-bottom:0}
.stack-group h3{font-size:.62rem;font-weight:520;letter-spacing:.3em;text-transform:uppercase;color:var(--ink-3);margin-bottom:1.1em}
.chips{display:flex;flex-wrap:wrap;gap:10px}
.chip{display:inline-flex;align-items:center;gap:.8em;border:1px solid var(--line-2);background:transparent;border-radius:999px;padding:.65em 1.4em;font-weight:460;font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--ink-2);transition:border-color .35s var(--ease),color .35s var(--ease)}
.chip:hover{transform:none;box-shadow:none;border-color:var(--gold);color:var(--ink)}
.chip i{width:6px;height:6px;border-radius:50%;background:var(--gold);flex:none}


/* ── responsive ────────────────────────────────────────── */
@media(max-width:1160px){
  /* nav colapsado: hamburguesa + CTA siempre visible; links en panel */
  .nav-toggle{display:flex;align-items:center;justify-content:center;background:transparent;border:1px solid var(--line-2);border-radius:999px;width:42px;height:42px;font-size:.95rem;cursor:pointer;color:var(--ink);order:2;margin-left:auto;flex:none}
  nav.main{margin-left:0;order:3}
  nav.main>a:not(.btn-p),nav.main .drop{display:none}
  nav.main.open{position:absolute;top:100%;left:0;right:0;background:var(--bg);border-bottom:1px solid var(--line);display:flex;flex-direction:column;align-items:stretch;padding:16px 22px 22px;gap:2px;box-shadow:var(--shadow-lg);margin-left:0;max-height:calc(100vh - 76px);overflow-y:auto;z-index:65}
  nav.main.open>a:not(.btn-p){display:block}
  nav.main.open .drop{display:block;position:static}
  nav.main.open>a,nav.main.open .drop>summary{padding:.85em .4em}
  nav.main.open .nav-cta{margin:1em 0 0;justify-content:center;display:inline-flex}
  .drop .menu{position:static;transform:none;grid-template-columns:1fr;box-shadow:none;border:0;padding:0 0 0 14px;max-height:none}
}
@media(max-width:980px){
  .plans{grid-template-columns:repeat(2,1fr)}
  .g3,.g4{grid-template-columns:repeat(2,1fr)}
  .steps{grid-template-columns:repeat(2,1fr);gap:0 32px}
  .foot-grid{grid-template-columns:1fr 1fr}
}
@media(max-width:720px){
  body{font-size:15.5px}
  section{padding:64px 0}
  .hero{padding:52px 0 48px}
  .cta-float{right:14px;bottom:14px;padding:11px 16px 11px 13px}
  .cta-float span{font-size:.88rem}
  .logo{font-size:.76rem;letter-spacing:.11em}
  nav.main>a.btn-p{display:none}
  nav.main.open>a.btn-p{display:inline-flex}
  .g2,.g3,.g4,.plans,.steps{grid-template-columns:1fr}
  .form .row2{grid-template-columns:1fr}
  .cta-band{padding:52px 28px;border-radius:5px}
  .quoter{padding:30px 22px}
  .article .toc ol{columns:1}
  .foot-grid{grid-template-columns:1fr}
  .price-chip{font-size:.82rem;padding:.7em 1.2em;letter-spacing:.1em}
  .hero-ctas .btn{width:100%}
  .q-result{justify-content:center;text-align:center}
  .author{flex-direction:column;text-align:center}
  .faq summary{font-size:.92rem;padding:22px 56px 22px 2px}
  .faq details p{padding:0 8px 24px 2px}
  h1{letter-spacing:.04em}
}

/* fallback anti-reveal-invisible (regla lamilpaviva): todo .rv se muestra solo */
@keyframes rvFallback{to{opacity:1;transform:none}}
/* hint de scroll horizontal en tablas móviles */
.tblwrap{position:relative;overflow-x:auto;background:
  linear-gradient(to right,var(--bg,#fff) 30%,rgba(255,255,255,0)),
  linear-gradient(to left,var(--bg,#fff) 30%,rgba(255,255,255,0)) 100% 0,
  radial-gradient(farthest-side at 0 50%,rgba(0,0,0,.18),rgba(0,0,0,0)),
  radial-gradient(farthest-side at 100% 50%,rgba(0,0,0,.18),rgba(0,0,0,0)) 100% 0;
  background-repeat:no-repeat;background-size:40px 100%,40px 100%,14px 100%,14px 100%;
  background-attachment:local,local,scroll,scroll}
@media (max-width:540px){
  .crumbs{white-space:nowrap;overflow:hidden;text-overflow:ellipsis;display:block;max-width:100%}
}

/* --- captura dentro del cotizador (el precio configurado viaja con el lead) --- */
.hp{position:absolute!important;left:-9999px!important;width:1px;height:1px;opacity:0}
.q-capture{margin-top:26px;padding-top:28px;border-top:1px solid var(--line)}
.q-capture h4{font-size:.82rem;font-weight:500;letter-spacing:.18em;text-transform:uppercase;margin-bottom:.5em}
.q-capture .q-sub{color:var(--ink-3);font-size:.92rem;margin-bottom:1.4em;max-width:52ch}
.q-capture .q-echo{color:var(--gold);font-weight:500;font-variant-numeric:tabular-nums;white-space:nowrap}
.q-capture .form{max-width:none}
.q-guarantee{margin-top:.7em;font-size:.82rem;line-height:1.45;color:var(--ink-2);background:rgba(191,162,104,.09);border:1px solid rgba(191,162,104,.28);border-radius:10px;padding:.7em .85em}
.q-guarantee b{color:var(--ink-1)}
.q-vigencia{margin-top:.5em;font-size:.8rem;font-weight:500;color:#BFA268;letter-spacing:.01em}
.q-capture .q-guarantee{color:#D8CFC2;background:rgba(191,162,104,.14);border-color:rgba(191,162,104,.4)}
.q-capture .q-guarantee b{color:#fff}
label .opt{color:var(--ink-3);font-weight:400;letter-spacing:.04em;text-transform:none}

/* ── barra CTA móvil sticky ── (los únicos clics reales del sitio vienen de móvil) */
.mcta{display:none}
@media (max-width:640px){
  .mcta{display:flex;position:fixed;left:0;right:0;bottom:0;z-index:85;align-items:center;gap:12px;
    padding:10px 14px calc(10px + env(safe-area-inset-bottom)) 14px;background:rgba(15,27,38,.97);
    -webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);border-top:1px solid rgba(191,162,104,.35);
    box-shadow:0 -8px 30px -10px rgba(0,0,0,.5)}
  .mcta-txt{flex:1;min-width:0;line-height:1.15}
  .mcta-txt b{display:block;color:#fff;font-size:.88rem;font-weight:600}
  .mcta-txt small{display:block;color:#BCB1A2;font-size:.7rem;letter-spacing:.02em}
  .mcta-q{flex:0 0 auto;background:#BFA268;color:#0F1B26;font-weight:700;font-size:.88rem;
    padding:11px 15px;border-radius:999px;white-space:nowrap}
  .mcta-q:hover{text-decoration:none}
  .mcta-wa{flex:0 0 auto;display:inline-flex;align-items:center;justify-content:center;
    width:44px;height:44px;border-radius:50%;background:#25D366}
  .mcta-wa svg{width:26px;height:26px}
  .mcta-wa:hover{text-decoration:none}
  /* con la barra abajo, los flotantes sobran en móvil */
  .cta-float,.wa-float{display:none}
  /* que la barra no tape el footer (solo en páginas que sí la muestran) */
  body:has(.mcta){padding-bottom:64px}
}

/* ── Rendimiento móvil: difiere el layout de secciones bajo el pliegue ──
   content-visibility salta el renderizado de lo que está fuera de pantalla
   (ataca el coste Style&Layout, principal cuello de home/cotizador en móvil).
   Excluye el hero (above-fold) y las secciones con ancla (#cotizador,#precios)
   para no crear saltos de scroll. Google renderiza/indexa el contenido igual. */
@media (max-width:640px){
  section:not(.hero):not([id]){
    content-visibility:auto;
    contain-intrinsic-size:auto 680px;
  }
}
/* Respuesta corta: caja answer-first que AIO/LLMs extraen textual (patrón DR-0 medido jul-2026) */
.short-answer{background:var(--card);border:1px solid var(--line);border-left:3px solid var(--gold);border-radius:var(--radius-s);padding:20px 24px;margin:1.6em 0;box-shadow:var(--shadow)}
.short-answer .sa-label{display:block;font-size:.64rem;text-transform:uppercase;letter-spacing:.22em;color:var(--gold);font-weight:600;margin-bottom:.7em}
.short-answer p{margin:0}
/* CTA a un tercio del artículo. La guía de precios retenía 398 s de media y registraba 0 acciones:
   el formulario estaba al final de 6,400 palabras y nadie llegaba. Mismo lenguaje visual que
   .short-answer (tarjeta, filete dorado) para que no parezca un anuncio pegado. */
.mid-cta{background:var(--bg-soft);border:1px solid var(--line);border-left:3px solid var(--gold);
  border-radius:var(--radius-s);padding:24px 26px;margin:2.4em 0;display:flex;flex-wrap:wrap;
  gap:20px 28px;align-items:center;justify-content:space-between}
.mid-cta-txt{flex:1 1 300px}
.mid-cta-txt b{display:block;color:var(--ink);font-weight:560;font-size:1.02rem;margin-bottom:.35em}
.mid-cta-txt span{display:block;color:var(--ink-2);font-size:.94rem;line-height:1.65}
.mid-cta-btns{display:flex;flex-wrap:wrap;gap:10px}
.mid-cta .btn{padding:.85em 1.6em;font-size:.68rem}
@media(max-width:640px){.mid-cta{padding:20px}.mid-cta-btns .btn{flex:1 1 100%}}
/* Salida por WhatsApp del cotizador, por encima del formulario: en México se cierra por chat. */
.q-wa-line{display:flex;flex-wrap:wrap;align-items:center;gap:12px 16px;margin:0 0 1.4em}
.q-wa-line .btn{padding:.85em 1.7em;font-size:.68rem}
.q-or{font-size:.86rem;color:var(--ink-3)}
@media(max-width:640px){.q-wa-line .btn{flex:1 1 100%}.q-or{flex:1 1 100%;text-align:center}}
/* Banda de WhatsApp contextual: un bloque por página con el mensaje ya escrito para su tema,
   colocado ANTES del formulario. Es el mecanismo que produce los leads en imprentaperuana. */
.wa-band{padding:0}
.wa-band-in{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px 30px;
  background:var(--dark);color:var(--ivory);border-radius:var(--radius);padding:30px 34px}
.wa-band-txt{flex:1 1 320px}
.wa-band-txt b{display:block;font-size:1.12rem;font-weight:500;letter-spacing:.03em;color:var(--ivory);margin-bottom:.35em}
.wa-band-txt span{display:block;font-size:.95rem;line-height:1.65;color:var(--muted-dark)}
.wa-band-btn{display:inline-flex;align-items:center;gap:10px;flex:none;background:#25D366;color:#fff;
  padding:.95em 1.8em;border-radius:999px;font-weight:600;font-size:.78rem;letter-spacing:.12em;
  text-transform:uppercase;transition:transform .35s var(--ease),box-shadow .35s var(--ease);
  box-shadow:0 14px 34px -12px rgba(37,211,102,.6)}
.wa-band-btn:hover{transform:translateY(-2px);color:#fff;box-shadow:0 18px 40px -12px rgba(37,211,102,.75)}
.wa-band-btn svg{width:21px;height:21px;flex:none}
@media(max-width:640px){.wa-band-in{padding:24px 22px}.wa-band-btn{width:100%;justify-content:center}}
/* Separación de intención post-de-precio ↔ landing del giro (anti-canibalización sin 301). */
.intent-split{border-top:1px solid var(--line);margin-top:2em;padding-top:1.2em}
.intent-split p{font-size:.94rem;color:var(--ink-3);margin:0}
.intent-split a{border-bottom:1px solid var(--line-2)}